Ram Heavy Duty is Motor Trend “Truck of the Year”
The editors of Motor Trend named the all-new 2010 Ram 2500/3500 Heavy Duty pickups the magazine’s “2010 Truck of the Year” and the All-new 2010 Ram 2500 Power Wagon was Named Four Wheeler “Pickup Truck of the Year” by Four Wheeler magazine.
“To have our all-new 2010 Ram Heavy Duty named Truck of the Year by the editors of Motor Trend really defines how great this new Ram Heavy Duty pickup is,” said Fred Diaz, President and Chief Executive Officer – Ram Truck Brand, Chrysler Group LLC. “The Motor Trend Truck of the Year Award is like a standing ovation for the Chrysler Group designers, engineers and planners who developed this incredible Ram Heavy Duty Truck.”
Motor Trend Truck of the Year contenders are evaluated using six criteria, which includes design advancement, engineering excellence, intended function, efficiency, safety and value. To be eligible, a vehicle must have been substantially changed from the previous model.
“The 2010 Ram Heavy Duty absolutely nailed the award in terms of our criteria, from the attractive exterior styling, to the plush and quiet cabins, to the tough and capable powertrains, especially the impressive Cummins diesel, which meets 50-state emissions standards without needing expensive after-treatment technology,” said Angus MacKenzie, Editor-in-Chief, Motor Trend. “It delivers the capability heavy duty truck users demand, with style and refinement they perhaps did not expect.”
The editors of Four Wheeler also honored Ram by naming the all-new 2010 Ram 2500 Power Wagon pickup the magazine’s “2010 Pickup Truck of the Year.”
“It’s an honor to have Four Wheeler magazine recognize our all-new 2010 Ram 2500 Power Wagon with this significant award,” said Diaz. “This award speaks loudly about the Ram Power Wagon; it’s the most capable factory-equipped off-road-ready pickup truck on the road.”
“The new Power Wagon is quite nearly the best of all worlds,” said Douglas McColloch, Editor – Four Wheeler. “Its tall stance and body-on-frame architecture don’t get in the way of delivering a pleasant and relatively quiet highway ride. Its work-truck ethic is belied by its eight-lug axles and 10,000-pound tow rating. And once off the pavement, deep in the dirt, the Power Wagon can simply go places, and do things, that no other full-size truck on the planet can. Locking differentials, a disconnecting front swaybar, and a 12,000-pound winch delivered straight from the factory will do that for you. All in all, the Power Wagon is a very worthy winner of our Pickup Truck of the Year competition.”
The 2010 Ram Heavy Duty brings increased capability and innovative new features to the heavy-duty segment with an uncompromising attitude that remains the standard for all full-size heavy-duty pickups. For 2010, the all-new Ram Heavy Duty is available in five distinct trim models — ST, SLT, TRX, Power Wagon and Laramie. Each has a unique appearance and offers various equipment options.
