On The Road To Live T.V.

It’s time to pack the family up for a trip, and you know the drill: strategically select the DVDs you need to carry your children through the trip without complaint so that you can keep your sanity on the road. But what if you’re driving to the market instead of Massachusetts? Or twenty minutes to the “Y,” instead of trekking to Timbuktu? There’s no need to plan ahead. Just flip on the tube.

In December 2009 Chrysler Group LLC will launch the first ever, original equipment accessory for in-vehicle digital television: FLO TV™ Auto Entertainment from Mopar®.

The FLO TV™service is different than other in-vehicle television you may have seen. Most of those older modules received an analog signal, which applied a “torrential snowstorm” filter to every station—it was difficult to know whether you were watching Nickelodeon or Niagara Falls, MTV or Mount Everest. FLO TV™ Auto Entertainment from Mopar uses a digital signal to produce a clean, crisp picture for an enjoyable viewing experience. Plus, we’ve included hit programming from top entertainment brands so your family can watch all of their favorite shows.

By the end of 2009 the FLO TV™ service is planning to provide a superior mobile TV experience to over 200 million people in 105 major U.S. markets. Many key transportation corridors will be covered by the FLO TV™ network and coverage will extend to 95 percent of where these Americans live, work and drive. That means your family can receive 24/7 programming to keep the entire crew entertained, regardless of the trip duration. Even if you’ve got to keep your eyes on the road, you can enjoy listening to 60 Minutes from CBS Mobile or the Today Show from NBC 2Go.

Driving 45 minutes to the park, or 15 minutes to the local restaurant? Leave the DVDs at home. Just grab the family, head out the door, jump in the car and turn on FLO TV™ Auto Entertainment from Mopar.